This campaign was created in order to support the L’Oreal/Boots commercial team’s plus one strategy. The idea was to convince consumers to purchase more than one product at a time by showing them the benefits of how some of their favourite L’Oreal products could be used together.

While working on this project as the creative lead, I created online and in store elements using Adobe Photoshop, InDesign and After Effects. I also led an in house shoot, working closely with the photographer to create bespoke images to use for online PDP content.